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CBD

John Legend intends to take the CBD market by storm with its partnership with plus Products

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John Legend

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John Legend a very popular American Singer, songwriter and an actor has his opinion on CBD. His belief in CBD has now found some firm grounds which is why he has decided to foray his investments in the CBD business. The Cannabis industry is making waves and everyone is talking about CBD and its benefits when taken. John Legend is all to set to also become an investor and has partnered with Plus Products Incorporation that is placed in San Mateo. Apart from being an investing partner in the venture, he will also promote and launch the products nation-wide. The launch is set to take place the coming Tuesday and he expects a good response. 

His belief in CBD has been strengthened over time, and this is what the entire nation also feels. Till now a lot of research on cannabis and CBD has taken place. But these studies have used rodents for its purpose. The viability of these studies is questionable as they could or could not be successful in humans. Scientists have now intended to take their research to higher levels so that the evidence which comes by is more believable and it might trigger a way to change laws that restrict it. Up to now, the belief of the medical world on CBD has been unshakable. 

CBD has shown to cause major improvements in the health of people who are suffering from different diseases. Epilepsy, seizures, joint pains, accident traumatic pain and recuperation are only to name a few. CBD is effective in the treatment of cancer and Alzheimer’s disease also. Apart from physical relief, intake of CBD lain products are also good for the treatment of depression-related ailments. 

John Legend has decided to invest in the venture because of its unshakeable belief in the product. His reason for getting associated with Plus Products was because of their constant innovation, their traditional grounding and their commitment to science to enhance the quality of their products. Their family-run business has been set up on the grounds to satisfy the users and commit them life-long when it comes to quality. 

The new line of CBD products that Plus Products is about to launch are edible gummies known as Uplift which will be available in grapefruit flavour with vitamin B, Balance in blueberry flavour and Sleep in blackberry tea flavour with melatonin. A tin will cost $35 and will have 14 gummies in it with 50 mg of CBD in each gummy.

CBD is a known component derived from the hemp plant. Both marijuana and hemp plant is known to be a part of Cannabis Sativa. Hemp plant with low levels of THC is CBD or cannabinol. Marijuana, on the other hand, has a higher grade of THC embedded in it which is why it is not a legalised drug. The THC in it means that the psychoactive compounds responsible for altering the mind are found in abundance as compared to CBD in which it is less than 0.3%. That is primarily the reason why CBD does not produce mind-altering effects like marijuana. 

Jake Heimark the CEO of the company is thrilled that John Legend has decided to partner with them. He is further enthralled at the prospect of distributing the gummies throughout the country expanding straight from California. The support of John Legend means a lot to their brand and this association will surely help people to achieve the necessary balance. 

Till now John Legend has not been the only popular figure who is vouching by its benefits. Kim Kardashian has gone public for her support of CBD gummies. Her sister Kourtney Kardashian also has supported CBD cosmetic products for anti-ageing benefits. Jay-Z also now is the chief brand strategist of the Caliva Company of San Jose. Whoopi Goldberg and Post Malone have taken the risk by starting their own CBD ventures purely out of belief for the product. NorCal Cannabis with Chelsea Handler also is developing their line of products with Cannabis.

The Federal laws still are rigid while many state laws have legalised CBD. There is a lot of confusion in the state of affairs concerning the drug but all have noticed its true wonders. With such initiatives, people are getting more and more interested in using the products. Only time will tell if they are helpful and the government becomes flexible. 

Ivan writes about Cannabis at The Cannabis Radar. He has a degree in Nutrition Sciences from University of Oklahoma Health Sciences Centre. He likes to spend his spare time reading to his daughter or spending time with his wife.

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